Sustainable Business | WWF


WWF sees a future in which business makes a net positive contribution to the well-being of the society and the planet.

WWF seeks to work with those who have the greatest potential to reduce the most pressing threats to the diversity of life on Earth and together find solutions to conservation challenges such as deforestation, over-fishing, water scarcity and climate change.

Together, we’re transforming multi-billion dollar industries, helping them produce the goods and services we need in ways that avoid damaging the natural systems on which we all depend for our survival.


© WWF-Singapore

WWF engages with corporate partners through making the transition towards sourcing only sustainable products

We work with businesses to improve the production of commodities that affect forests, freshwater, oceans and the global climate. WWF focuses its actions with businesses primarily on commodities of global importance: Palm Oil, Seafood, Pulp and Paper, Soy, Timber, Beef, Cotton, Sugar Cane, Rubber, etc.

For more information on any of the initiatives below, please contact
Maggie Lee

The Singapore Alliance for Sustainable Palm Oil is a regionally-focused industry-led, multi-stakeholder platform open to all involved in the usage, trade and production of palm oil.
It aims to achieve a Southeast Asia where businesses are producing, trading and using 100% certified sustainable palm oil (CSPO), contributing to a more sustainable and healthier environment for all.
A first in Asia, the Alliance helps companies to embark on a journey towards certified sustainable palm oil through awareness and capacity building activities for businesses and consumers
For more about the Alliance and how to join, click here.

The Responsible Seafood Group was started in effort to take a step closer towards a future in which fisheries thrive in healthy ecosystems, benefitting people, businesses and species that depend on them.
Businesses can play an important role in helping to safeguard fish populations and protect the marine environment.
Collaboration through the WWF-Singapore Responsible Seafood Group provides businesses with the opportunity to improve their sourcing of sustainable seafood and help raise awareness.

The Supply Risk Analysis Tool was developed by WWF to evaluate risks and potential impacts associated with the production of agricultural commodities sourced or financed by companies.
The methodology reveals the greatest sourcing risks in a defined geographical area on 4 themes related to sourcing risk and impact:  Supply Security and Governance, Economic and Financial, Environmental, Social.
For more about Supply Chain Risk Analysis, click here.

WWF has been involved in establishing several initiatives that certify commodities which have impacts on the places and species we care about.

These standards aim to improve commodity production by reducing associated environmental and social impacts. 

  • Forest Stewardship Council (FSC),

  • Roundtable on Sustainable Palm Oil (RSPO) 

  • Marine Stewardship Council (MSC) 

  • Aquaculture Stewardship Council (ASC) 

For more information and inquiries on this, click here.